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E-mail Marketeer Europe Amsterdam | 45-48K

November 6, 2019

Are you an E-mail Marketeer with a good understanding on how to attract and retain customers with the right messaging? Do you get excited about customer segmentation and marketing automation strategies? For this position I am looking for a data-driven E-mail Marketeer that takes ownership in improving the customer engagement through creative email marketing campaigns. You will be part of an international marketing team where you can shape the future of urban mobility. Sounds like THE job you are looking for? Read the vacancy below!

The organisation

The organisation has claimed a unique proposition within the mobility industry by providing innovative parking solutions. Their world leading services are seen as a true disruptor, making cities throughout Europe healthier, cleaner and more livable. As E-mail Marketeer you will join an best-in-class marketing team, with a very entrepreneurial and proactive mindset that sets new goals every single day. The European HQ is based in the surrounding of Amsterdam. They are known to be one of the most exciting organisations in their industry by offering a great learning environment, where you are able to work with big volumes of customers from different countries. You will be part of an ambitious and fun team that offers a lot of knowledge in mobile marketing and conversion optimisation.

What does this vacancy entail?

Your responsibility is engaging with customers at relevant moments in the customer journey and making sure to retain them with the right messaging at the right time. Audience segmentation and customer journey optimisation to engage the customer is your key focus. With your data management skills and interest in the latest audience segmentation, marketing automation and lead scoring strategies you will dive into improving the customer engagement and active user base. As the E-mail Marketeer within this team, your main responsibilities are:

  • Designing and implementing email marketing campaigns with responsive templates
  • Continuously optimizing the customer journey via data segmentation with a focus on activation and retention of customers of this brand
  • Identifying the target audiences, grow the email list and limit the amount of unsubscribers. Also ensuring emails follow GDPR guidelines, industry policies and best practices are part of this vacancy

What does it take to be the E-mail Marketeer I'm looking for?

As E-mail Marketeer, you are analytical and always driven to improve the e-mail marketing and customer segmentation. To develop faster, you have a growth hacking attitude – you think in opportunities instead of limitations. You’re a self starter with a great eye for detail that takes ownership while you know how to work well within a team. Also, you are a star in stakeholder- and relationship management. To be successful as E-mail Marketeer you definitely need to have:

  • 2-4 years of working experience in B2C marketing of which 2 years hands on experience in e-mail marketing with Email Service Providers like Mailchimp, Selligent, Act-on, Responsys or similar tools
  • Experience in data segmentation (Excel) to optimise the email touchpoints with A/B testing and tools like Hotjar
  • Knowledge of HTML and CSS and basic skills in Photoshop
  • Good communication skills both fluent in Dutch and English

The offer

As E-mail Marketeer you will have a lot of autonomy and opportunity to develop your talents within an international marketing team. They understand people are at their best when they enjoy a good work-life balance, and they fully support this. Besides a competitive salary you can expect great employment benefits, including a mobility plan, weekly bootcamps, monthly massages, fun team events and much more! Do you want to be part of a dynamic fast-growing scale-up where you can make an impact? Then apply now!

Interested in this vacancy? Contact Victoria SchumacherConsultant International

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