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Meet the Team

Newpeople’s consultants are ambitious, eager to learn and get fulfillment from building and maintaining strong relationships with clients, candidates and freelancers. We constantly challenge ourselves to grow and enjoy working together at the REMeiland in the Houthavens from Amsterdam.


Ben Holewijn

Ben started Newpeople in 2006 and is founder and member of the Board of Newpeople. He started the company after successfully selling his former agency to an investment company. Prior to this, Ben worked as an consultant for a local agency for several years, where he learned the basics of executive search and interim management. In his early career, Ben practised as a consultant at KPMG Management Consultants, where he helped companies transform their culture and helped senior managers to change and adapt to new (digital) leadership. Ben is founding partner of several leading platforms like online tuesday, digital transformers, e-business managers platform and he is also a mentor to, a number of successful start-ups. The last years focusses on senior board member positions within the digital space.  

Werner Spronk
Cel Lead Digital Development & Data

As Cel Lead Digital Development & Data, Werner manages the teams working in these domains. He is also responsible for key accounts, and advises clients on digital transformation, marketing and leadership, and digital development. Before he came to Newpeople, Werner was active as a manager of sales teams and founded his own company. He has a master’s degree in real estate studies from the Rijksuniversiteit Groningen.

Lorraine Koevoets
Team Lead Brand & Marketing

Lorraine has been with Newpeople since February 2014. Her responsibilities include branding, (online) marketing, community management, social media, events, partnerships, PR and internal communication. Using her organizational skills she keeps all the marketing plates spinning at Newpeople and gets a lot of enjoyment from her multifaceted job. Lorraine believes in the power of pull marketing and community management, two concepts that form the bedrock of Newpeople’s marketing strategy. She developed her passion for marketing and communication during her Communication studies at the Leiden University of Applied Sciences, where she graduated from in 2014.

Hanneke Rinkes
Managing Director Executive Search

Hanneke has a background in Marketing, Sales and Consultancy, at ING, BSO and Unilever. She lived in England for 10 years, where she set up her own company in the field of training. Previously, she has been a consultant / partner at Tracks Executive Search. Contributing to the progress of organizations and people by connecting them is what drives her. She loves building and growing and therefore, chose to continue her passion for the Executive Search profession at Newpeople. In this entrepreneurial environment she sees ample opportunities to contribute to the growth of organizations and people in an increasingly digital world.

Michiel Hendriksen
Team Lead Interim

Within our interim solutions team, Michiel is responsible for the e-commerce community. Here he focuses on manager and director level positions with a strong focus on traffic and conversion. He is energized by sparring with clients and interim professionals about trending topics within the digital world. Michiel graduated with a bachelor in commerce at University of Applied Science in Utrecht and has a master’s degree in innovation in european business at University College Cork in Ireland. Earlier in his career, he acted as a consultant for interim financials.

Francine Comstock
Team Lead Online Marketing, International & e-Commerce

Francine started at Newpeople March 2019 taking 10+ years of recruitment experience with her. She started her career in London where she worked on the Dutch IT market. After a break from recruitment – working as a Fundraise Manager for charity Dance4Life – she is now ‘back in the game’ managing Team Online Marketing, International & e-Commerce.  Francine is a connector and looks to add value in any relationship. She approaches each day energetic and positive and puts fun in anything she does.

Lodi van der Mark
Lead e-Commerce

Lodi has been working at Newpeople since 2012 and as Lead he’s responsible for the e-commerce community. Through his extensive network at the level of directors and (senior) management Lodi is able to help businesses design their e-commerce organization both on the operational and strategic levels. As an interlocutor Lodi is open, curious and personal, which allows him to easily connect people with each other.

Ruud Lemmens
Lead Learning & Development

Ruud has worked at Newpeople since 2013 and focuses on coaching. Ruud is a fully-fledged sparring partner in the area of People, Product, Platform and Process. He has an open personality and a sense of humour but he’s also analytical and critical and is able to deploy these traits to effortlessly connect people. After finishing his law degree at Leiden University, Ruud began working as a management trainee and consultant at Ormit. There he gained work experience for organisations including KWF (Cancer Fund) and Rabobank International.

Niekie Jansen
Director Executive Search

Niekie’s background is with an international executive search firm, where she worked with clients across a range of sectors on leadership appointments. Since 2008, she has worked on a wide range of CEO, CFO, CMO and other C-suite assignments, as well as non-executive director positions in financial services, healthcare, consumer products, media, retail, and other sectors.  Within Newpeople, Niekie acts as a sparring partner for companies in setting digital strategy, and helps them attract the next generation of digital leaders. Niekie is passionate about helping companies think differently about how they approach their talent needs, ensuring high-impact and transformative leadership for her clients. Niekie gained her bachelor’s and master's degrees in international economics at Maastricht University.

Caran Tanke
Senior Consultant Digital Analytics & Data

Caran is part of the Digital Analytics & Data Team of Newpeople as Senior Consultant. Because of her sincere interest in people, she started studying Clinical Psychology at Utrecht University. In order to do more with her commercial talents, she studied Business Administration at the University of Amsterdam. Hereafter, Caran started working at YER, where she was responsible for the coaching of talented technical candidates and the completion of strategic roles. She then gained broader work experience at De Bijenkorf and Dance4Life. Her wish to work with people has made her return to the recruitment profession.

Lucas Steijn
Consultant Digital Transformation

As a consultant in the Digital Development team, Lucas oversees the community of Product Owners, Product Managers, and Scrum Masters.   Lucas spend his university years in the USA, studying sociology and marketing, while playing college basketball. Since returning to Amsterdam in 2009, he has fulfilled multiple sales roles for multinationals, played professional basketball in Amsterdam and Rotterdam for four years and started a tech/app startup. Lucas has an open and easy going personality, along with his strategic and analytical way of thinking, he is a valued sparring partner and establishes the right match between client and candidate.

Corwin in den Eng
Senior Consultant Online Marketing

Corwin is an experienced consultant in thrivening the (online) business of his relations. He has build a large network of managers and directors in various branches through his role as trainer/consultant and board member of several companies. The reason behind his role as consultant is based on wanting to be of added value for candidates who are looking for a place to thrive and maximize their talents. As Consultant Online Marketing he helps companies transform is this age of digitalisation by seeking the talents who are able to see business from a different kind of perspective. To reinvent himself, his mindset and his perspective on things, Corwin does something out of his comfort zone every month.

Jeroen Goos
Consultant Interim e-Commerce

Within our interim solutions team Jeroen is responsible for the e-Commerce community.  Jeroen worked at the Dutch Navy for over six years. After his time at the Navy, he chose for an exciting opportunity within the digital world at Newpeople. Jeroen’s way of working is open, curious and personal. With a drive to make people happy at their jobs, he likes to connect professionals and to create an ideal working situation for both the client and professional.

Martijn Plakké
Recruiter e-Commerce

As a recruiter in the e-Commerce team of Newpeople, Martijn is responsible for connecting professionals with suitable leading organizations. With his passion for finding the ultimate match and his personal approach, he knows how to forge the right connections. Furthermore, his previous work experience at at a software developer has created a great affinity with the digital world.

Alice Eefting
Senior Consultant International

As a senior consultant in the international team at Newpeople, Alice supports companies to grow internationally. While finishing her studies Communication abroad in Belgium and France, she developed a passion for connecting with people from all over the world. At Newpeople, she now connects ambitious international candidates with the right experience and skill set to the most promising companies worldwide.

Ilse Olivier
Consultant Interim Digital Development

Ilse is a consultant within the Digital Development team with the focus on interim. She graduated with a master in Work and Organizational Psychology at the University of Groningen. Understanding behavior and what excites people is what energizes her. During her studies she gained some experience within the corporate recruitment and discovered that helping people find their perfect jobs motivates her. At Newpeople she saw the opportunity to help both the candidates and the customers to find the perfect match and really become a specialist within Digital Development.

Gabriëlle van Lakwijk
Consultant Digital Analytics & Data

Gabriëlle is part of the Digital Analytics & Data Team of Newpeople. She has  advanced experience working in digital marketing for various multinationals, gained a BA in Media Marketing, a BA in Philosophy and a MA in Arts & Culture.

Coen van Acker
Consultant Interim Online Marketing

​Within our interim solutions team, Coen is responsible for the online marketing community. Coen graduated with a bachelor in Human Resources at the University of Applied Science in Rotterdam and started his professional career as a recruitment consultant in the oil & gas industry. After a few years, he choose for an exciting opportunity within the digital world at Newpeople. Personal relationship and excellence service are important themes for Coen.

Katariina Sjöholm
Recruiter International

As a recruiter in the International team at Newpeople, Katariina is responsible for finding ambitious candidates and connecting them with international organisations. She is driven to help people find their dream jobs and create ideal situations for both candidates and companies. Katariina moved to the Netherlands from Finland after graduating with a Master's Degree in Business Administration. She got excited about the digital world due to her previous working experience in e-Commerce and online marketing.

Victoria Schumacher
Consultant International

As Consultant in team International at Newpeople, Victoria helps organisations to grow within the digital field by focussing on talent, drive and personality. With her international study background and experiences in recruitment, it is her passion to connect ambitious professionals with leading international organisations.

Loes Kleijngeld
Brand & Marketing Specialist

Loes started as Brand & Marketing Specialist this march. Being a branding alumni at the Amsterdam Fashion Institute her responsibilities include branding, (online) marketing, PR, social media, website, communication and events. With a great interest in people, culture and text Loes creates new ways of inspiring communication.

Daniel Keates
Consultant Interim Digital Analytics & Data

Daniel is responsible for all interim assignments within the Digital Analytics & Data team of Newpeople. With a drive to make people happy at their jobs, he likes to connect professionals to fitting assignments to create an ideal working situation for both the client and professional. He has a bachelor’s degree in Human Resources Management and a master’s degree in Policy, Communication & Organisation. He started in recruitment at a data driven recruitment company which has sparked his interest in the field of analytics and data.

Sebastiaan Belder
Consultant Interim Online Marketing

Within our interim solutions team, Sebastiaan is responsible for all interim assignments for our clients focussed on online marketing. His network is mainly focussed on start-up / scale-ups with a crossborder proposition.

Kareem Abdelghany
Recruiter International

As recruiter within team International at Newpeople, Kareem helps finding exciting talent for our international partners to facilitate their growth. His affinity with matching international talent with international organizations stems from both the minor International HRM and his internship at Accenture. During this internship, Kareem researched expatriate satisfaction- and success rate. Ever since then he has learned a lot about working within an international setting.

Puck Schelstraete
Consultant Interim Digital Development

Within the interim team Puck is responsible for interim positions in the field of digital development. Puck started her career as a recruitment- and sales consultant in a larger corporate company for over two years where she specialised in sales positions. With her experience in client relationship management and finding the perfect fit, Puck is an appreciated sparring partner.  Finding great people for great companies all starts with a conversation about who you are and what you need. Puck has a people driven approach and aims to discover your core values and aspirations, to hire the perfect fit. That specific candidate that will get the job done. 

Fleur Waijenberg
Marketing & Office Assistant

Fleur started as a Marketing & Office Assistant for the marketing team since July 2019. She will mainly focus on branding, (online) marketing, PR, social media, website, communication, Office Management and events.

Megan Van der Sman
Consultant Digital Development

Within the Digital Development team, Megan is responsible for the permanent roles such as; Product Owner, UX designer, Visual Designer etc. She has a study background in International Communication Management and an endless curiosity for people from all walks of life. This played a big role in her decision making process study-wise. Megan likes a challenge and loves combining her passion for people and the Digital Marketing field. A fast paced environment and ambitious hard-working candidates, a golden combination! She believes that no situation or person is the same and that a personalized approach is the only way to go. Megan aims to apply this in her work to achieve successful results, tailored to fit the individual, not the mass.

Julia Weekenstroo
Research Consultant

As a Research Consultant at Newpeople Julia supports the consultants and Executive Search team in the search for the right candidates. Next to being interested in recruitment, she has a passion for marketing, hence her choice in study: a Master in marketing at the Vrije Universiteit of Amsterdam.

Marc Post
Financial Specialist

Marc is the hub of the financial administration. He sees all outgoing and incoming invoices on his screen. In addition, he takes care of all communication with our interim professionals concerning payment of invoices. Together with Misja he forms the finance department at Newpeople.

Misja Heller
Financial Controller

Since 2006 Misja has been responsible for everything connected to Finance at Newpeople. Based on his extensive experience in the area of recruitment and interim, he often gives solicited and unsolicited advice throughout the organization in the areas of Finance HRM and enterprise issues.

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